After decades of entrusting their pets to excellent veterinary healthcare teams, the founders observed the daily struggles that staff endured, from long hours to being underpaid and undervalued. These industry challenges were causing fatigue and early burnout, leaving insufficient time to focus on clients, patients, and business operations. With the support of countless mentors, advisors, friends, and industry contacts, Rarebreed was founded in 2018 in Portland, Maine.

Rarebreed focuses on building trusted, lasting relationships with its partners and teams. The organization continues to create a broad network of practices that value healthcare teams, provide compassionate care, and offer the innovation and tools necessary for growth and, most importantly, happiness. Rarebreed believes that by treating healthcare teams as their most important priority, these teams will thrive at work and focus on what they love doing most—caring for pets and their owners.